Member intelligence for a boutique fitness network
A concept build we put together to show how multi-location member data can become a single retention command centre.
This is a concept build we put together to show what's possible — built on sample data, not a delivered client engagement.
The challenge
Member data is typically siloed across locations — no centralised view of demographics, visit frequency, or cancellation patterns, so retention stays reactive.
Our approach
We built a concept command centre bringing member analytics together — age distribution, visit frequency, peak hours, late cancellation rates, and no-show tracking across a network.
The impact
Shows how management could spot at-risk members and optimise operations with real data instead of guesswork.
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